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Carmela Delos Santos



Carmela leads the Export Trade Assistance program of the Hinrich Foundation, which supports small and medium-sized exporters across developing Asia in marketing their export-ready products to buyers worldwide. She is at the helm of a multicultural team comprised of export consultants and editors in the Philippines, Indonesia, India, Vietnam, Laos and Cambodia.

Carmela has 15 years' experience in B2B online and print publishing. She started her career in Global Sources as a content assistant in 2000 and held positions of progressive responsibility within the company ranging from managing the print and online publication of the Gifts & Premiums and Home Products magazines to leading a team of copywriters responsible for writing effective ads for Global Sources print advertisers.

In 2016, she joined the Hinrich Foundation as Content integration & marketing consultant, where she built a microsite on Global Sources Online to give buyers access to the Foundation’s proprietary product and supplier content.

Carmela has a degree in Communication Arts specializing in print and broadcasting from De La Salle University-Manila under a Global Sources scholarship. 






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